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Building Brand Awareness:

Le 30 octobre 2017, 16:12 dans Vie professionnelle 0

Starting a business is tricky, and what’s made it even trickier is how many people have the same ideas, the same drive and who are trying to open a business right around the corner from you. So, what makes a difference in a sea of competitors? Having industry insight is always a bonus when it comes to being the best. So, here are some of the best tips to build brand awareness for your company.

Spend to make money:

If you want to make money, you’re going to have to open up your wallet or purse and spend a little bit first. The best way to build up brand awareness is to let people sample your brand, so whether you hand out free samples and products for your potential clients and customers to try, this will also make your brand more favoured and in tune with them.

Speak to industry experts:

Networking with your competitors can really help to get a better understanding of the things that you can be capitalising on as a business owner, and also how to do things the right way. If you want to stand out at a networking event, then buying branded lanyards from companies such as Lanyards Online can really help people to remember your overall brand and service.

Go digital:

 

Going digital is something that every business needs to work towards. If you don’t already have a website, then it’s important to get one! Everybody has a website, so again how do you make sure that you are standing out in the crowd against all of your competitors? Investing in something like SEO, can help you to get in front of the right people at the right time. Once you have a digital plan in place, you will find that you will get a whole host of new customers and interest with your brand.

4 Brands You Need to Know About:

Le 18 octobre 2017, 18:39 dans Humeurs 0

Have you ever noticed that all of the high street fashion is pretty much the same? There’s not one thing that is different between all of the shops that are out there, which is why you should start to dig deeper into the world of fashion. Don’t worry, we have done all of the hard work so you don’t have to. Here are some of the best menswear brands you need to know about.

Jameson Carter

Starting off being a hat company, this brand has absolutely blown up in the last 12 months, and all of their stock is literally flying off the shelves of their stockists. Born in Warrington, Jameson Carter has become one of the biggest menswear brand names in the UK. If you’re looking for the everyday relaxed, yet stylish look, then definitely give this brand a look-in, you won’t be disappointed.

Bee Inspired:

This brand launched in 2013 and delivers some of the funkiest, funnest and fresh style trends to men everywhere. This brand was set up by Mark Corcoran and Steven Robb, you may have heard of them… they are ex footballers after all! This clothing brand is an online and in store brand, stocked in the likes of Ark and Footasylum. The clothes they design are great for the gym and a day out with the lads.

Criminal Damage:

Criminal Damage is an urban streetwear brand that is the sister company to none other than Boy London. Known to have been a major player in the urban streetwear scene is East London, this brand has been making shockwaves in the fashion industry since 1991. One of the best things about this brand is that they cater to a lot of different personalities and styles, so there’s something for everyone.

Cortica:

 

This footwear brand is known for making sporty, unique and luxurious trainers. These trainers come in everything from leather to green velvet.. Sound amazing? It’s because they are. This brand will have people turning their heads in the street and asking where you got your shoes from all the time. Sound like something you’re up for? Then get involved and check them out.

How to Plan the Perfect Christmas Party:

Le 15 septembre 2017, 12:18 dans Humeurs 0

Rewarding your staff in the festive season should be a priority that everyone lives by. Working hard and playing harder keeps the office environment healthy and happy. One of the best ways to show your appreciation for your employees is to host a killer party, with everything included. Think about what you would like to receive and give it to your employees.

Be sure to account for everyone:

Multi-cultural offices, and offices with different age groups can leave you in a bit of a pickle when it comes to planning a Christmas party, as not everyone will want to think about all of the things that others may be open to. It’s important to take your time to plan something that everybody will enjoy, which is why it is important to speak to your employees and keep them involved in the planning process, this will prevent disappointment and will make everything better. If somebody doesn’t want to drink, then provide alcohol free drinks and if somebody doesn’t want to eat meat, then provide meat-free alternatives, cater to the individual to keep everybody happy.

The location is important:

The location can make or break a christmas party, and hosting a party in the office is becoming an extremely worn-out and dated process. Try and branch out and go somewhere that is exciting and that people will get excited about. The perfect venue will have a lot of atmosphere and the environment will be free-flowing and fun, but at the same time, it needs to be at a point where you can also have a conversation with one another and can even present silly office awards. If you have the budget, you could even explore the idea of having a Christmas party in a different city, for example, some of the christmas parties Manchester has to offer are supposed to be the best around.

Entertainment for the night:

Conversation is never enough, if you’re hiring a function room, then be sure to have some entertainment, whether that is a DJ, or simply just music playing out of the speakers. Music helps to create an atmosphere and to have a really good night, people need to be able to have a good sing and dance!

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